This week I spoke with Justin Mares, the co-author of Traction Book. We discussed the practical framework that he and Gabriel Weinberg developed for systematically getting traction. In other words, it’s how you can go about getting more customers immediately.
We discussed a number of startups that Justin researched both for his book and a few that he has also personally worked with. As usual, we dive right into practical methods that you can implement in your own business.
Be sure to register for my newsletter to get these interviews delivered to your inbox weekly.